Our client, Read This Twice, faced a significant challenge in the realm of authentic book recommendations. The founder's frustration arose from the lack of transparency in existing lists claiming to showcase books recommended by thought leaders like Peter Thiel. The absence of context and sources led to uncertainty about the legitimacy of these recommendations. The business challenge was clear - create a platform that not only compiles genuine book suggestions from admired figures but also provides the reasoning behind each recommendation.
Create Ngen took on the challenge presented by Read This Twice with enthusiasm and creativity. The project began with meticulous design, ensuring the platform would not only be user-friendly but also visually appealing. The development phase focused on creating a robust system capable of tracking over 3,000 thought leaders and aggregating their book recommendations from various sources, including social media and interviews. To enhance the user experience, an AI assistant was integrated to assist in discovering new books. Moreover, users gained the ability to create personalized book recommendations for their communities.
Actively monitors and updates recommendations from over 3,000 thought leaders across various platforms, providing users with a diverse range of book suggestions.
A cutting-edge AI assistant aids users in discovering books tailored to their preferences, expanding the horizon of their reading experiences.
Users can create accounts and generate personalized book recommendations, fostering a sense of community and shared literary interests.
Create Ngen implemented a multi-faceted solution to address the challenges faced by Read This Twice. The design phase prioritized a clean and intuitive interface, ensuring an engaging user experience. In development, automation was strategically utilized to track thought leaders efficiently, while a human approval process was instituted to maintain the authenticity of content. The introduction of an AI assistant not only enriched the user experience but also facilitated the discovery of new and exciting books. The platform's commitment to remaining free for users was supported by the integration of the Amazon Associate program, ensuring sustainability while maintaining user accessibility.
We have successfully led these UI/UX projects, implementing innovative design solutions that enhance user experiences and streamline interactions.